A new national grassroots movement known as the #GodsNotDead2Us campaign is calling upon the faithful to demand that corporations who espouse “diversity” treat Christians equally in the workplace.
Sponsored by the Faith Driven Consumer (FDC), an organization representing 41 million Americans who have a combined purchasing power of $2 trillion annually, they are calling upon the faithful to join the “movie to movement” campaign by focusing on changing the hypocritical policies at five of the worst corporate offenders of Christians – AT&T, Marriott, Comcast, Allstate, and Wells Fargo.
Based on the FDC’s “Faith Equality Index” these companies have high rankings among minority groups, but do little to protect the rights and beliefs of Christian employees and customers.
“While each company states clearly that they do not discriminate—even on the basis of religion—in practice that is exactly what they are doing. That’s not inclusion, it’s not diversity—it’s hypocrisy—and it’s time to change,” writes FDC founder Chris Stone.
For example, a Christian employee of AT&T was fired for refusing to sign the company’s “diversity policy” which required him to “respect and value the differences in all of us.” The employee claimed that he could not value homosexuality or any religious beliefs other than Christianity, but that he would respect and value the individual. The employee sued and won when Judge Marcia S. Krieger ruled that the company’s policy “went too far” and failed to accommodate the employee’s religious beliefs.
Building on the success of the new hit sequel God’s Not Dead 2, the FDC says consumers are ready to bring the same message into the world by registering their support for universal inclusion.
“They [consumers] recognize the only way to achieve true diversity is to ensure that all of the colors in America’s rainbow are welcomed, celebrated, and embraced equally—including Faith Driven Consumers.”
Why do these companies insist upon discriminating against the faithful?
“They tell us it’s because we aren’t putting as much pressure on them as other groups do,” the FDC reports.
Therefore, the FDC is asking the faithful to work toward changing the behavior of these companies by holding them accountable for their “conspicuous exclusion” of Faith Driven Consumers. They have composed a petition demanding that corporate leaders practice equality for all, not just for chosen groups.
“Just like everyone else, I want to be able to bring 100% of myself into the workplace and marketplace. And I want to feel welcomed, embraced and celebrated just like the other groups you and other brands prioritize,” the petition states. “Instead, I see headlines every day about brands embracing some groups over others—and creating second-class citizenship for Faith Driven Consumers like me. That’s unfair, but it’s also unwise—because ignoring us is bad for business.”
By signing the petition, the faithful acknowledge that they are part of the national movement to support brands that score better than their competitors on the Faith Equality Index.
“While other indexes help consumers understand how brands welcome, embrace and celebrate the Hispanic, African-American, LGBT, disabled, and other communities, the Faith Equality Index is the benchmark resource focused on how you engage me—a member of the underserved Faith Driven Consumer market,” the petition reads. “One of America’s greatest strengths is its diversity. Because Corporate America celebrates diversity and inclusion, I ask your brand to #AddUsIn—demonstrate your commitment to full application of equality.”
It concludes: “Inclusiveness doesn’t mean welcoming some people, it means welcoming all.”
Join the movement today!
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