What Happened to Alex and Ani?

Only a few years ago, Alex and Ani bracelets were a sought after fashion statement produced by a tiny company that grew from relative obscurity into a shining star of entrepreneurial success. This same company, whose owner bragged about relying on bizarre New Age practices to guide her, is now barely mentioned. What happened?

Read the rest…

Can a Bracelet Convey Energy?

DK asks: “I noticed at Christmas time these Alex and Ani bracelets were very popular.  I even saw they come with the Blessed Mother and saints varieties. They have a tag on them that say ‘ infused with energy ‘ and I was wondering if you knew anything about these. And how they would even do that? I went to their website and it is definitely new age talk there.”

Read the rest…